School Masters Academy on excursion to National Mirror Newspaper
Buoyed by the importance school excursions which is seen as an integral part of the school curriculum to enable students explore, extend and enrich their learning and their social skills development, in a non-school setting, pupils of School Masters Academy, Ajah, Lagos state, embarked on an excursion tour to the National Mirror Newspaper, Broad street Lagos, yesterday, to learn the rudiments and intricacies of the noble art of Journalism in order to broaden the horizon of the pupils perspective.
On hand to receive the pupils was Mrs Adeola, Aderonke, one of National Mirror Human resource personnel who took the kids round the various departments in a newspaper organization and the roles that each perform. According to her, the newspaper organization is made up of various departments that make it possible for information to be collected, printed and served to the general public and all the departments of a newspaper organization are important and can barely survive with the absence of any of the departments.
“There are four basic departments in every newspaper organization – editorial, production/printing, circulation, and advertising department. Some big newspaper establishments might however have other departments but the average newspaper establishment will have the above mentioned departments.
The Editorial Department – as the name implies, this department is the one responsible for content creation in any newspaper establishment. It is headed by the Editor. The main responsibilities of this department is the gathering of news, selecting of which news and features get to be published in the paper, editing the news and features that have been selected for publication and then laying them out for print. Like was said above, the Editor is the head of the Editorial department of a newspaper and he or she is the one responsible for all the content that appears in a newspaper. The Editor works in conjunction with Assistant Editors, Sub Editors, Copy tasters, feature writers, correspondents and so many others to gather news from various sources and bring them to the doorsteps of readers.
Advertising Department – the advertising department is also another very important department of any newspaper establishment. Everyone knows how much revenue advertisement brings newspapers. As a matter of fact, advertisement is said to be the major source of revenue for newspaper establishments. Without advertisements in a newspaper, the establishment cannot survive. The Advertising department of a newspaper is in charge of advertisements that are published in the paper.
The Circulation Department – this department as the name suggests is in charge of circulating or distributing the newspapers. They are also a very crucial department in a newspaper organization. This department is responsible for selling the newspapers, which is also another major source of revenue for the organization. The department also sees to it that the newspapers are delivered to the right places.
The Production/Printing Department – this is another department in a newspaper establishment whose name simply tells people the job that they perform. This department is responsible for the printing of the newspapers. The department is in charge of everything that has to do with the production and printing of the papers, which includes, transforming journalists’ stories into type and maintaining the printing machines.
The Accounting Department – this is where figures are worked on. Every business needs accounting in order to survive and move forward. The accounting department is responsible for all the accounting work in the establishment. Some of these accounting works include the preparation of books of accounts, preparation of the budget, making financial plans, preparing the balance sheet, and what have you.
The Administrative Department – this department is responsible for the general administration of the entire establishment. The department is in charge of certain very important duties such as planning, organizing and staffing.
The stores Department – this is a department that has one sole responsibility which is to properly store newsprint and all the raw materials used for printing. They also store all other materials that are used in the establishment.
There is also another very crucial department that is found in most big newspaper organizations called the Legal Department who are in charge of all legal matters. Some big newspaper establishments also have departments such as Human Resource, Marketing and even IT departments”.
Mrs Richards, an English teacher of the school said that the school had a Press club and it was imperative for the pupils to see first-hand how the media house works and is being run.
“Most of our pupils have the ambition to become Journalists, Lawyers and Doctors. By coming here today, the pupils will have a wide range of options to decide if they want to be Journalists or opt for other disciplines.
And after all said and done, one of the pupil, Ogechukwu Nwabueze an SS2 student said after the excursion, she would like to become a journalist.
Adeniji Temitope Elizabeth, an SS 3 student says though she wants to be a Lawyer, the excursion has afforded her the opportunity to know that the art of Journalism is not an easy, hence Journalists should be much appreciated and respected.
“Government should henceforth not treat the media with kids glove because they play a very important role in democracy and development”, she warned.